Merchandise Launch

Design • Art Direction • Animation

Creative Direction by Stu Carnes & Javaris Stevenson
Photography & Production by Tim Ireland
Copywriting by Alex Watt

Swift Solutions for an Elegant Unveiling

The launch of The Prisoner Merchandise was a collaborative effort that required creativity and resourcefulness to deliver a compelling campaign on a tight timeline. Drawing inspiration from the moody sophistication of The Prisoner brand, we conceptualized the idea of products elegantly floating, embodying the brand's moody and elegant essence. From storyboarding and helping art direct every shot to creatively utilizing expert-level product photography, I helped ensure every detail aligned with our vision.

Working within limited resources and compressed deadlines, our nimble creative team rose to the challenge. The result? A visually striking campaign executed across all E-commerce & DTC channels, allowing us to effectively engage our audience with new offerings in record time.